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Sault insecticide company buzzes U.S. market

BioForest Technologies Inc., a Sault Ste. Marie insecticide company with a knack for stopping the emerald ash borer, has struck a deal with a California tree care firm to distribute their organic formula in the U.S. The J.J.

 
BioForest Technologies Inc., a Sault Ste. Marie insecticide company with a knack for stopping the emerald ash borer, has struck a deal with a California tree care firm to distribute their organic formula in the U.S.

The J.J. Mauget Company of Arcadia, CA has been named the exclusive U.S. distributor of TreeAzin, an organic pest management product, made by the Sault company that contains invasive bug species from defoliating trees and plants.

Joe Meating, president of BioForest, said it's strictly a distribution agreement.

Mauget will not take an ownership position in BioForest Technologies nor in the TreeAzin formulation.

“We're testing the waters with these folks and it's kind of a (year-by-year) thing that's renewable,” said Meating, who contacted Mauget a year ago to help springboard their entry in the U.S.

Mauget will sell to other tree care companies and distributors through their national network, plus do some direct sales.