In the near future flying with Porter Airlines will earn customers Aeroplan miles.
The airline and Aimia Inc., the parent company of Aeroplan, are announcing a comprehensive partnership designating Porter as the preferred Canadian airline to issue Aeroplan miles on Porter routes, effective July 2020.
It will also become a redemption partner, as of the effective time of the agreement, offering up to 60 per cent of seat inventory for the purchase of flights with Aeroplan miles at fixed-rate prices.
“This is a unique opportunity for Porter to join a well-established travel loyalty program and, in the future, reach its vast member base to aggressively promote our airline,” said Michael Deluce, executive vice-president and chief commercial officer of Porter Airlines.
“Our current VIPorter members will benefit from Aeroplan’s enhanced range of loyalty services, with an ability to earn and redeem points with a growing network of airlines and other brands.”
Points from Porter’s existing VIPorter loyalty program will be converted into Aeroplan miles when the agreement becomes effective in 2020.
Porter passengers will then be able to earn and redeem Aeroplan miles on all Porter flights, plus across the growing Aeroplan collection of more than 75 travel and retail partners. This includes international airlines covering much of the globe.
The arrangement includes an extensive cooperative marketing program targeting existing Aeroplan members, with an emphasis on members who travel on Porter routes.
The VIPorter loyalty status program will be maintained beyond June 2020 to deliver benefits for frequent flyers, such as priority boarding, complimentary seat selection and checked baggage allowances. Other details will be communicated to members before that time.
The airline currently offers flights to Toronto, Ottawa, Montreal, Quebec City, Fredericton, Saint John, Moncton, Halifax, St. John’s, Stephenville, N.L., Thunder Bay, Sault Ste. Marie, Sudbury, Timmins, Windsor, New York (Newark), Chicago (Midway), Boston and Washington (Dulles), and has seasonal flights to Mt. Tremblant, Que., Myrtle Beach, SC, Burlington, Vt., and Orlando-Melbourne, Fla.