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Students helping businesses relaunch activities

They're working in communities across Northern Ontario
2020-06-27 KAP 2 SLN Pierre Dorval_Andy Deschamps
Caisse Alliance launched Shop Local North earlier this summer. Now it's hired seven students to help businesses. (Supplied photo)

Seven students are helping Northern Ontario businesses this summer as part of Caisse Alliance’s economic relaunch plan.

Caisse Alliance has earmarked more than $150,000 for the project.

The students have been hired and are working in North Bay, Timmins, Hearst, Kapuskasing, Verner and Sturgeon Falls.

“During the months of July and August, the students will act as a stepping stone for many small businesses to relaunch their commercial activities, better prepare for a potential second wave or simply open up to new horizons,” said Pierre Dorval, Caisse Alliance’s president and chief executive officer, in a news release.

“We wanted a concrete plan that would yield immediate results.”

Students will show businesses the importance of having a strong online presence, help them take advantage of the government’s pandemic-related programs as well as work on promoting local shopping.

Caisse Alliance’s other initiatives aimed to help local businesses include launching a new e-commerce platform and providing funding through the company’s Community Assistance Fund. Requests for financial assistance can be submitted to the Regional Cooperative Committees.