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Truck dealership rebrands as Tru-Nor

A Northern Ontario truck dealership and service centre has changed its name and added a third branch to its operation.
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Nickel City International and Timmins International have been rebranded under the Tru-Nor Truck Centres, and the company has added a third location in Sault Ste. Marie.

A Northern Ontario truck dealership and service centre has changed its name and added a third branch to its operation.

Nickel City International in Sudbury and Timmins International have rebranded as Tru-Nor Truck Centres, which the company said “reflects our rock solid commitment to our customers and our belief in the North’s strength and energy.”

The company has additionally added a third branch under the new banner; Jamie Devoe has been named the service manager for the Sault Ste. Marie branch.

The company said there would be no change in management with the rebranding.

Tru-Nor Truck Centre is a full-service truck dealership that carries the full line of International trucks, providing maintenance and parts support.